Branded surf – E Surfboard Racks http://esurfboardracks.com/ Tue, 09 Aug 2022 03:55:22 +0000 en-US hourly 1 https://wordpress.org/?v=5.9.3 https://esurfboardracks.com/wp-content/uploads/2021/06/icon-5.png Branded surf – E Surfboard Racks http://esurfboardracks.com/ 32 32 Milford Waterfront delighted to welcome new businesses https://esurfboardracks.com/milford-waterfront-delighted-to-welcome-new-businesses/ Tue, 09 Aug 2022 03:55:22 +0000 https://esurfboardracks.com/milford-waterfront-delighted-to-welcome-new-businesses/ From skincare businesses, water sports, ice cream and surf apparel, Milford Waterfront’s offering to visitors has grown further in recent months. Akamuti has been producing natural, organic and ethical skincare products for 19 years and recently expanded its production facility in Milford Waterfront to its first boutique in Milford Waterfront this year. With products handcrafted […]]]>

From skincare businesses, water sports, ice cream and surf apparel, Milford Waterfront’s offering to visitors has grown further in recent months.

Akamuti has been producing natural, organic and ethical skincare products for 19 years and recently expanded its production facility in Milford Waterfront to its first boutique in Milford Waterfront this year. With products handcrafted in their workshop across the street, Akamuti uses a range of high quality oils, butters, herbs and medicinal plants to create facial oils, natural soaps, face masks, luxurious butters and moisturizers.

Opening the same weekend as neighbor Akamuti, Salt on the Strand has expanded to Milford Waterfront from its Saundersfoot store with a new Milford Haven store, offering a range of branded surf clothing and accessories, as well as wetsuits and bodyboards.

New to Milford Waterfront this month, the Milford Beach Activity Center has opened to great acclaim, offering locals and visitors the chance to get out on the water, off the Hot Water Slip, just in in front of Sugar Loaf. With a choice of stand-up paddleboards and single and double kayaks, everyone has the chance to get out and explore the waterway from Milford Beach.

Velluto Gelato opened this season, alongside a sister business, Impasto Pizza Bar. Specializing in homemade gelato, they serve a range of flavors made on site in small batches ensuring freshness and quality, allowing them to offer a versatile menu with a combination of traditional and creative flavors.

Lucy Wonnacott, Milford Waterfront Marketing Manager, said:

“Over the past few years we have seen so many new businesses open here at Milford Waterfront, and it is so exciting to see the same again this year. We are absolutely delighted to welcome so many great businesses. And I’m sure that everyone will join me in the special excitement for the opening of the Milford Beach Activity Center! It’s so great to see the activity on the waterway to be able to get out on the water, it’s is a great addition that celebrates Milford Haven’s sense of place and adds to our already bustling atmosphere!”

For more information on businesses in Milford Waterfront, visit: www.milfordwaterfront.co.uk/whats-here

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Sunday August 7, 2022 – La Minute Monocle https://esurfboardracks.com/sunday-august-7-2022-la-minute-monocle/ Sun, 07 Aug 2022 05:01:52 +0000 https://esurfboardracks.com/sunday-august-7-2022-la-minute-monocle/ The fastest way / Tyler Brule Answers on postcards… With most of the northern hemisphere in full swing of summer, it must be time for The Monocle Common Sense Quiz, edition one. The rules are very simple and open to all time zones, but you must respond no later than 6:00 p.m. Zurich time on […]]]>

The fastest way / Tyler Brule

Answers on postcards…

With most of the northern hemisphere in full swing of summer, it must be time for The Monocle Common Sense Quiz, edition one. The rules are very simple and open to all time zones, but you must respond no later than 6:00 p.m. Zurich time on Tuesday to be eligible for one of the three prizes. While there’s always a right answer to everything, our editors will also allow creative license and award extra marks for wit and pragmatism. As common sense is at the heart of Monocle’s editorial mission and is the whole point of this quiz, be sure to factor this into your answers.

As for the prices, that’s how it is. Third place gets a set of Delfonics cases to stay organized. Second place will receive a signed copy of The monocle book of photography with a striped Monocle summer tote. And the winner receives a specially selected set of “back to work” treats, chosen by our retail manager. It sounds good ? Ready? Let’s go.

1
It’s a Saturday afternoon, you’re in a lovely hotel in Sardinia but no one told you when you booked that most of the hotel was going to be occupied by Instagrammers with big lips/tits/glutes and their photographers. There is so much rise around the pool that it was blocked by the sun. What are you doing?

2
You’re not a fan of video conferencing and you’re also a picky eater when it comes to timing. What is an acceptable window to wait for someone to appear on screen? Three minutes? Five?

3
You are in the lobby of a large hotel in the Alps and your friends have invited their dog to have a belly massage. Of all the pets you are friendly with, this is your favorite. Although it’s more medium-sized than a toy, it jumps in your lap. Guests all around ask for his name and where he is from. He is having a great time and is so relaxed that he begins to emit the quietest and most violent farts. Moments later, a nearby woman gags and another pulls out a fan. What action are you doing?

4
You just read an article in a favorite Swiss newspaper about cancel culture. It is written from the perspective of a puzzled Chicago-based correspondent who is a scathing critic of this American export. You conclude that this type of commentary would no longer pass most editors in American newsrooms, which makes it all the more intriguing. Do you send it to all your American friends and colleagues to show them that freedom of thought and expression is alive and well elsewhere? Or leave them alone?

5
A friend has invited you to dinner and asks if there are any food issues. In your excitement, you reply that there is no problem and that you are “really a fan of oysters or goat cheese”. When you arrive at the outdoor diner there is a tower of oysters that have been flown in from France and a block the size of a wagon wheel goat. Perfect for the other guests gathered. After a while, the host asks you why you don’t touch the items you really care about and you become slightly uncomfortable. Under the table you consult your phone. Horror! You forgot to type “not” before “really in”. Now what?

All responses can be sent to me at tb@monocle.com. Please include your phone number. Winners will be invited to next week’s edition of Monocle on Sunday but will be notified in advance. Get typing!

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B. Riley closes National Securities after FINRA deals https://esurfboardracks.com/b-riley-closes-national-securities-after-finra-deals/ Thu, 04 Aug 2022 19:23:00 +0000 https://esurfboardracks.com/b-riley-closes-national-securities-after-finra-deals/ National Securities, a Florida-based brokerage firm, is no longer. The 75-year-old company, acquired by B. Riley Financial last year, has now fully integrated its 575 independent brokers and financial advisers into its parent company. As part of the transition, National has officially adopted the B. Riley brand and transferred its advisor listings to its owner, […]]]>

National Securities, a Florida-based brokerage firm, is no longer.

The 75-year-old company, acquired by B. Riley Financial last year, has now fully integrated its 575 independent brokers and financial advisers into its parent company. As part of the transition, National has officially adopted the B. Riley brand and transferred its advisor listings to its owner, under whose direction they work. The change comes after National and many of its brokers clashed with regulator FINRA over the course of sale of alternative investment products.

Brands and brokerages often disappear in the wake of M&A operations. B. Riley, who is an investor in surf, skate and swimwear company Hurley, bought National in two transactions in 2018 and 2021 totaling $40.3 million. The parties had planned for the new business to close, according to B. Riley’s spokeswoman, Jo Anne McCusker.

The number of brokerages has shrunk by nearly a quarter over the past decade to 3,394 FINRA members, according to the regulator. During this period, industry growth has focused on RIAs: consulting firms and assets are at historic highs.

Most National reps will likely remain through the transition in a “wait-and-see” approach after a number of compliance cases involving sales of alternative products and numerous layoffs thinning their ranks, according to recruiter Jodie Papike, president of Cross-Search.

“These counselors have had a lot to deal with over the past few years,” she said. “There were question marks for the advisors about what was going to happen. In a way, it’s better for the advisors because B. Riley is stable. It creates a sense of stability.”

Former National CEO Michael Mullen and B. Riley Wealth Co-CEO Charles Hastings will lead the combined companies, and the two companies have sought to resolve compliance matters, including National’s $9 million FINRA settlement in June before completing the integration, they Told InvestmentNews last week.

The combined company remains focused on recruiting “high quality advisors,” McCusker said in an email. Incoming brokers can choose to be employees under B. Riley’s former W-2 advisor model or 1099 independent contractors like most National representatives.

“With the infrastructure to accommodate either type of advisor, we have the ability to meet the needs of growth-minded entrepreneurial advisors – in a way that best suits them, as an employee at full-time or freelance,” she said.

B. Riley, which has 2,000 employees, including those from its portfolio companies, did not have an immediate answer for the exact number of reps of each type. With an investor presentation as of May, the company’s wealth arm listed 650 reps, $30 billion in client assets and $391.6 million in revenue for the 12 months ending March.

B.Riley acquired wealth manager Wunderlich Securities in 2017 for $67 million. His other past investments include energy company CalNRG and The Arena Group, parent company of Sports Illustrated and personal finance website TheStreet.com.

“I think Mike brought a sense of urgency and a sense of management that really impressed me,” B. Riley President Bryant Riley said in a 2018 interview after the first transaction. Riley served on National’s board for just six months in 2012, a time when he said the company was unwilling to make necessary changes.

Mullen left his former practice as a financial adviser to take over as CEO in January 2017. After questions Regarding conflicts of interest with National’s sale of certain biotech investments, the company terminated about 300 representatives who Mullen said had too many disclosures on file or did not fit the company’s new culture. Despite the two FINRA cases this year relating to complex products linked to the IPONational also brings longstanding expertise in this area.

“B. Riley Wealth advisors are further empowered to serve their clients exceptionally well through the ability to leverage the diverse range of end-to-end services provided by B. Riley affiliates,” McCusker said.

To ensure National’s rep retention, Riley must deploy the staff and resources to quickly respond to advisers’ questions and avoid further headaches that could cause them to leave, Papike said. The success of the integration will determine whether B. Riley’s second and biggest bet on wealth management pays off.

Issues for advisers “just adding hours into their day for service issues” remains the dominant factor behind most decisions to leave a new parent company after an M&A deal, she said. “You add a lot of advisers to a back office, then the parent company decides to do a lot of layoffs.”

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Web3 FITE platform is revolutionizing the fitness industry with its well-equipped app https://esurfboardracks.com/web3-fite-platform-is-revolutionizing-the-fitness-industry-with-its-well-equipped-app/ Wed, 03 Aug 2022 03:14:47 +0000 https://esurfboardracks.com/web3-fite-platform-is-revolutionizing-the-fitness-industry-with-its-well-equipped-app/ FITE, a leading company in the fitness industry, introduces its innovative Web 3.0 platform which offers amazing features through which individuals can earn through their workouts and can share their progress in the form of images, videos and media with other people. Having a fit body and mind is also essential for planning and executing […]]]>

FITE, a leading company in the fitness industry, introduces its innovative Web 3.0 platform which offers amazing features through which individuals can earn through their workouts and can share their progress in the form of images, videos and media with other people.

Having a fit body and mind is also essential for planning and executing the challenges of daily life correctly. By doing regular brain exercises, one can easily become quick-witted, but the real challenge is maintaining a peppy body. It takes a lot of hard work, dedication and above all a fitness partner who provides unhindered motivation. The changing world with its endless resources and innovative ideas and inventions has given rise to FITE, a Web 3.0 fitness project that addresses health issues faced by people.

FITE – A training project to win

FITE is a Web 3.0 fitness project whose foundations were laid in 2018 by a group of sports enthusiasts. Each individual is granted a unique ability by God, for example stamina, energy, strength, agility and passion. People can make the most of these abilities provided they have the right environment. With innovative ideas in mind, FITE aspires to expand this society of sport-loving individuals and make fitness easy and more fun for people. To attract more people to a company, it must be equipped with the best features. The FITE regards the formation of a high-performance and stable platform as its most important mission. In addition, the protection of clients’ personal data is also an objective of the firm. Since the platform uses Blockchain technology, all data is centralized and accessible without any possibility of theft of private information. Turning fitness into a fun task can make working out that much easier. To achieve this, each user receives a virtual FITER through which one can customize their virtual characters into hilarious ones. These characters, when training with characters from other users, add a fun twist to fitness and tend to make training fairly undemanding. Compared to other similar platforms, FITE has to offer more features to its users as it allows them to personalize their training, interact with other people in the company and provide them with earning opportunities.

An exhilarating roadmap

FITE envisions a firm and eternal community. Since fitness is the sustenance of the mind and soul, the company comes up with new ideas and plans from time to time that encourage people not only to continue their workouts, but also to improve them. The company has provided for the distribution of prizes from well-known brands selling fitness equipment. These products will be released throughout the year along with other products that are more than just another feature of their application. FITE divides its roadmap into 4 quarters and has planned the launch of exciting activities and features for each quarter.

Move to earn rewards

Having some money is always good. The FITE has understood this well. Therefore, each training result submitted through the API connection will be rewarded in the form of the native $FTE token by the company. Customers can choose from a wide range of paid and unpaid challenges available on the FITE app. Results from other fitness apps like Strava, Fitbit, Garmin with Apple Health and Google Fit are also accepted by this platform. After the results are submitted, a daily ranking list is generated and $FTE is deposited into the user’s app wallet. Individuals can manage their win rate by opting for different difficulty levels. Hard Level 1 earns individuals $10 FTE/30 min. Hard level 2 gets a $20 ETP and level 3 gets $30 ETP.

FITE SOCIETY

The FITE company allows its members to post their workout images and stories on the app, making it lively and interesting to browse. The platform also offers a co-fit mode where individuals can pair up with random people and have workouts together. People can use their FITE app just like they use their social media accounts. Through the addition of photos, videos and media, one can increase the number of his followers. Brands also provide a phenomenal opportunity for sexy people to earn in co-fit mode. Brands run their ads on live sessions of fit individuals.

To get more information about FITE, visit the official project website or read the official white paper.

About FITE

FITE is a Web 3.0 fitness project whose foundations were laid in 2018 by a group of sports enthusiasts. With innovative ideas in mind, FITE aspires to expand this society of sport-loving individuals and make fitness easy and more fun for people. To attract more people to a company, it must be equipped with the best features. The FITE regards the formation of a high-performance and stable platform as its most important mission.

More info: https://fite.app/

Disclaimer:

The information provided in this press release is not investment advice, financial advice or trading advice. It is recommended that you exercise due diligence (including consultation with a professional financial adviser) before investing or trading in securities and cryptocurrencies.

Media Contact
Company Name: FITE
E-mail: Send an email
Country: United States
Website: https://fite.app/

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Retail is the number one industry targeted by lawsuits on ADA websites https://esurfboardracks.com/retail-is-the-number-one-industry-targeted-by-lawsuits-on-ada-websites/ Mon, 01 Aug 2022 12:42:00 +0000 https://esurfboardracks.com/retail-is-the-number-one-industry-targeted-by-lawsuits-on-ada-websites/ There are 54 million Americans with disabilities, which is the third largest market segment. And like their able-bodied counterparts, they shop, bank, and conduct much of their lives online. Website owners should ensure that websites and apps are accessible by following accessibility best practices such as coding for keyboard navigation and adding captions to videos. […]]]>

There are 54 million Americans with disabilities, which is the third largest market segment. And like their able-bodied counterparts, they shop, bank, and conduct much of their lives online. Website owners should ensure that websites and apps are accessible by following accessibility best practices such as coding for keyboard navigation and adding captions to videos.

In physical stores, Title III of the American Disabilities Act (ADA) mandates ramps for customers with reduced mobility or Braille signs for the visually impaired. Specifically, Title Three states that businesses open to the public or places of public accommodation cannot discriminate against persons with disabilities.

In March 2022, the Department of Justice issued new guidelines reaffirming that digital apps and websites are subject to the same guidelines. If a website is open to the public, it is a public hosting location under the ADA. When a website or app is inaccessible, customers can file an ADA-based lawsuit against the offending company.

Retail companies get the most lawsuits

In 2021, lawsuits against inaccessible apps and websites averaged about 10 cases per day. In 2022, ADA-based lawsuits for websites and apps are increasing quarter over quarter. Interestingly, the growth of ADA-based suits for digital is occurring even as the set of ADA-based cases for brick-and-mortar would decline. For example, in the first weeks of 2022, plaintiffs filed 100 lawsuits against companies over inaccessible digital properties. Based on the average filing rate at the end of June 2022, there could be up to 4,455 ADA-based cases filed for websites and apps this year.

E-commerce websites are among the hardest hit, accounting for 79% of all cases, surpassing all other industries. No e-commerce business, regardless of size, is immune. So far in 2022, 73% of lawsuits have been against companies with less than $25 million in revenue. Likewise, many large retail companies have already received ADA-based digital suits. In 2022 alone, 50 complaints have already been filed against the top 500 e-commerce retailers, and 417 of the top 500 retailers have received ADA-based digital lawsuits over the past four years.

What does all this data tell us? Simply put, in 2022 businesses large and small are called upon to make their website and apps accessible. For e-commerce businesses, accessibility is key or you run a higher risk of being sued.

Why retail?

Many of us shop online, from food to clothes, from electronics to books. For some, it’s convenient; for others it is necessary. For specific mobility issues, it may not be possible to regularly move outdoors. This consumer therefore depends on timely and accessible online shopping options. Users quickly know when a website owner hasn’t designed with accessibility best practices. Checking the accessibility of a website can be as simple as checking the price of an item on sale.

There is also a practical reason why e-commerce is targeted more than other sectors. First, digital stores are easy to find and visit. For example, a blind person can surf the web and quickly assess the usability and accessibility of websites. The ADA regulates retailers and e-commerce websites are incredibly dynamic. With the rate of change and the standard of new releases in the industry, it can be almost too easy to make accessibility mistakes. Complainants can find these errors, document them, and add them to an ADA lawsuit.

Finally, many online retailers have offline stores familiar with the ADA, so counsel has a process to resolve such claims. Most ADA-based application and web accessibility lawsuits resolve quickly and in favor of the plaintiff.

Why is it important?

As noted at the beginning of this article, people with disabilities are the third largest market segment. They represent $1 billion in the market, while their friends and family members make $1 trillion. If a user with a disability does not have a good experience on a website, they will tell their friends and family, who will likely stop using the site as well. An inaccessible website can not only impact a retailer’s revenue, but also its reputation and overall standing in the community if the disabled user takes legal action.

What can businesses do?

If you want to improve your digital accessibility right now, we recommend the following four steps.

  • Take inventory of your websites, apps, PDFs and media files (including videos and podcasts)
  • Run an automated test to find easy-to-spot, high-risk accessibility issues
  • Reach out to your website team (internal or external) to fix issues found during automated testing
  • Perform user testing with people with disabilities, including those who are visually impaired and use screen readers, because they are the ones who bring the most lawsuits.

The final step we mention here, employing testers from the disability community as part of your testing program, is critical. And a word of the wise, don’t believe in accessibility shortcuts like widgets. To find out if a website is accessible to people, you need real people to test it, not AI. Websites using accessibility widgets faced 400 lawsuits from January to June 2022.

These four initial steps will allow you to troubleshoot high-risk issues and understand the current state of your digital presence. Plus, you’ll be in a better position to avoid receiving an ADA-based digital accessibility lawsuit. Then the real accessibility work can begin, with some basic remediation and awareness of digital accessibility and inclusion within your organization.

In 2022, ADA-based private lawsuits are raising awareness of the digital inclusion shortcomings companies present on their websites. Until the US Congress and the DOJ give website owners a clear set of guidelines for making websites accessible and ADA compliant, lawsuits in this area will increase. A company’s best bet to avoid lawsuits is to be proactive about digital accessibility.


Jason C. Taylor is the Chief Innovation Strategist and Advisor to the UsableNet CEO with nearly 20 years of experience in ergonomics and accessibility. He is a global technology leader for multi-channel customer engagement, actively advising large companies on how to extend their brands across multiple channels for all users. He has been an active member of the accessibility and usability communities since 2001, which began with prominent partnerships between UsableNet, Macromedia (now Adobe) and The Nielsen Norman Group. Recent conferences include the 2022 ICT Testing Symposium, CLE Credited Strafford Webinars, Neilsen Norman Group Hour-long Lectures, 2021 Digital Accessibility Legal Summit, 2021 AccessibilityPlus Global Conference and many other commitments and private company training and continuing education.

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Auto, Skate and Surf Watch Drops: New Watch Models https://esurfboardracks.com/auto-skate-and-surf-watch-drops-new-watch-models/ Sat, 30 Jul 2022 19:00:00 +0000 https://esurfboardracks.com/auto-skate-and-surf-watch-drops-new-watch-models/ Buying a watch can be a daunting task, given the number of quality watch choices. Why do you wear it – for mountain skiing and adventure sports or in the boardroom? What circumstances describe watches for all occasions? The questions can be endless, which is why it’s good that the manual is there to break […]]]>

Buying a watch can be a daunting task, given the number of quality watch choices. Why do you wear it – for mountain skiing and adventure sports or in the boardroom? What circumstances describe watches for all occasions? The questions can be endless, which is why it’s good that the manual is there to break down new watch drops.

The sun is high in the Pacific and Mediterranean skies, so let’s break out the auto, skate and surf watch models. These odes to extreme sports will fit comfortably into any social occasion.

Zenith x Extreme E

Zenith Defy Extreme E – Island X Price Edition

Sustainability is at the heart of this crown jewel of environmental watches…or any watch, for that matter.

The new Defy Extreme E Island X Prix Edition is the second in a special series of watches sustainably produced by Swiss luxury watchmaker Zenith in partnership with the Extreme E electric car racing league.

As founding partner, Zenith named the snazzy piece Defy Extreme Carbon, the watch company’s high-frequency automatic 1/100th-of-a-second chronograph. (Zenith Watches continued its role as official timekeeper of the Island X Prix race in Sardinia, Italy.) The Defy Extreme E Island X Prix incorporates recycled materials and rare elements into its 45mm case. Constructed from carbon fiber and bead blasted titanium, the face offers up to 20 meters of water resistance.

A multi-layered open dial features tinted sapphire crystal elements accented with bright orange accents – the official color of the Island X Prix race. That tangerine hue also flashes on a rubber strap created using recycled Continental CrossContact tires from Extreme E’s first season.

If these components seem rare, they are. The Defy Extreme E Island X Price is over $26,000 and is limited to just 20 pieces available at Zenith retail and online stores as well as boutiques worldwide.

DEFY Extreme E

Zenith Defy Extreme E – Island X Price Edition

Staple x Fossil Sundial Watch

Staple x Fossil

Staple x Fossil Prehistoric Watch Collection

Have you ever owned a watch that doubles as a sundial? Me neither, but it’s a brilliant analog innovation on the battery-powered clock. Lift an exterior section of the new Staple x Fossil watch and read the time in the shade of the sun rather than on the watch face inside.

Jeff Staple’s innovative vision with Fossil has sparked an artifact that appears to have been discovered during an archaeological dig. The new watch even arrives in a collectible dinosaur egg box.

The watch’s design blends retro-futurism and mid-century elements in a historic nod to Fossil watches of the 1990s. The sundial replicates Fossil’s fan-favorite icon with a secret gnomon-cut silhouette to that Staple’s pigeon logo is visible in the shadow of the sundial.

The watch inside sports a classic Roman numeral dial with not one, but two holograms that flash when they catch the right light – a green pigeon and “Agrafe” in bubbled green holo letters.

STAPLE x Fossil Limited Edition Nate Sundial

Staple x Fossil Prehistoric Watch Collection

The Madrid x Fossil watch on a skateboard

Fossil x Madrid Skateboards

Madrid x Fossil Neutra Chronograph Watch

Fossil is going all out with accessory collaborations this summer; not only celebrate time in the sand with Staple, but cover skateboarding with Madrid and surfing with Maui & Sons.

Born in Southern California, Jerry Madrid has been handcrafting skateboards since 1976. Madrid has partnered with Fossil to not only celebrate this founding with a limited edition watch, but also 250 exclusive skateboards.

The Madrid x Fossil Neutra Chronograph watch features a maple wood veneer dial, textured black under-eyes, chronograph function with 30-minute elapsed timer, and brown eco-leather straps. With every watch purchase, the buyer receives a maple veneer box that includes a branded bottle opener and 1:8 scale fingerboard. Each set is equipped with an individually numbered plate.

Madrid x Fossil Limited Edition Neutra Chronograph Watch Set

Madrid x Fossil Neutra Chronograph Watch

Maui and Sons x Fossil FB-01 Solar Powered #Tidal Ocean Material Watch.

Fossil x Maui & Sons

Maui and Sons x Fossil FB-01 Solar Powered Watch

From the home of big wave surfing in 1980, Maui and Sons was an instant icon, an action sports apparel brand that embraced and exuded founder Jeff Yokoyama’s Hawaiian home.

Honoring this rich history in the sun, the Maui and Sons x Fossil collection launches with two solar-powered watches made from recycled materials, inspired by the brand’s mission to combine an active lifestyle with gratitude to nature. .

The Maui and Sons x Fossil FB-01 solar-powered watch is based on the watch brand’s classic scuba-inspired platform, wrapped in Maui’s iconic ’80s cookie logo – a nod to the Yokoyama family chocolate chip cookie recipe.

The watch is made with a #tide ocean material case (42mm), rotating bezel and nylon straps. These packages contain recycled components such as ocean-related plastic waste transformed into sustainable plastic reinforced with natural fibres.

Maui and Sons x Fossil Limited Edition FB-01 Solar Powered Watch

Maui and Sons x Fossil FB-01 Solar Powered Watch

Maui and Sons x Fossil Solar Powered Ani-Digi Watch

Maui & Sons x Fossil

Maui and Sons x Fossil Solar Powered Ani-Digi Watch

The Maui and Sons x Fossil (Ani-Digi) Solar-Powered Analog-Digital Watch also features a solar-powered rechargeable battery, castor oil-crafted case and top ring, and polyethylene Velcro straps recycled tetraphyte.

The piece celebrates the Maui and Sons brand’s core colors, including its surf-inspired rainbow gradient.

Maui and Sons x Fossil Limited Edition Solar Powered Ani-Digi Watch

Maui and Sons x Fossil Solar Powered Ani-Digi Watch

Nixon x Independent 51-30 Chrono watch.

Nixon x Independent

Nixon x Independent 51-30 Chrono Watch

Professional skateboarders like Tony Hawk and other notables have been riding Independent trucks since 1978. The company’s motto, “Built to Grind”, matches Nixon’s new school roots. Sponsoring skateboarders since 1998, Nixon delivers on its commitment to quality and preserving skateboarding heritage with this collaboration.

The new Nixon x Independent Custom-Built to Grind watches honor each company’s freewheeling roots with new watches. This drop includes four custom versions of some of Nixon’s most popular analog and digital models. From chic to punk, this line is balanced for veteran grinders and beginner skaters.

Bold with chunky details to match, the 51-30 Chrono watch also sports an oversized 51mm case. Skaters can appreciate the pool tile detail in its rotating bezel.

Features include a Time-to-Grind countdown sub-dial, hardware-like crown and pushers on the 9 o’clock side that balance the watch case to prevent “wrist-biting” for right-handers when of active use.

Nixon Independent 51-30 Chrono

Nixon x Independent 51-30 Chrono Watch

Nixon x Time Teller Independent

Nixon has refined one of its best-selling lines to create two new models that blend analog styling with active elements in classic colors.

Available in two finishes, silver or gunmetal, the distinctive Independent logo is imprinted on the Time Teller’s face. The silver option comes with a matching woven band, and the gunmetal features a black polyurethane wrap, each ensuring comfort even during long sessions at the skate park.

There’s no need to worry about sweating either with a water rating of 10 ATM/100m. Hardware-shaped crowns resemble skateboard truck nuts, an added level of detail for those in the know.

Nixon Independent Time Clock

Nixon x Time Teller Independent

Nixon x Independent Staple Watch

Nixon x Independent

Nixon x Independent Clip Watch

Perfect for the undecided, the Nixon x Independent Staple Watch offers a coin flipping app built into the watch’s customizable display to help solidify tough decisions. The chunky camo band attached to a wide square face helps the forearms show through.

Made from recycled water bottles pulled from the ocean, this Independent combines that seafaring look while protecting the environment that provides the grind.

Nixon Independent Clip

Nixon x Independent Clip Watch

Whatever style a man has, he is always upgraded with accessories. What better way to accessorize than with a cool piece that accentuates any shirt, shoes or skin a watch appears with. In other words, those who don’t wear a wrap around their wrist have to live with it.






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Huffer celebrates 25 years of success https://esurfboardracks.com/huffer-celebrates-25-years-of-success/ Fri, 29 Jul 2022 05:00:00 +0000 https://esurfboardracks.com/huffer-celebrates-25-years-of-success/ When Huffer founder Steve Dunstan checked into a Gore hotel on Wednesday night, the receptionist was wearing a Huffer puffer jacket. “I walked in and thought it was cool, in Gore it’s great,” Dunstan said. It’s not that surprising. Huffer is celebrating 25 years in the New Zealand fashion industry this year, and it’s fair […]]]>

When Huffer founder Steve Dunstan checked into a Gore hotel on Wednesday night, the receptionist was wearing a Huffer puffer jacket.

“I walked in and thought it was cool, in Gore it’s great,” Dunstan said.

It’s not that surprising.

Huffer is celebrating 25 years in the New Zealand fashion industry this year, and it’s fair to say that these three brand-identifying dots are everywhere.

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“It’s really a milestone, even if it’s just a number,” he said.

“It depends on how you see it, we are still quite young. Part of our strategy with the brand right now is that over the 25 years, we’ve grown, and there have been ups and downs throughout.”

Huffer started in 1997.

“We were snowboarders wanting to look like skaters on the snow, so we made our own products to give identity to this upcoming emergence of the new sport of snowboarding.”

Steve Dunstan, the founder of Huffer.  The brand is celebrating its 25th anniversary in the fashion industry this year.

Provided / Stuff

Steve Dunstan, the founder of Huffer. The brand is celebrating its 25th anniversary in the fashion industry this year.

The vision was simple: to create functional clothing that looks as good on the snow as it does on the streets.

And to celebrate 25 years in an industry that many don’t survive, Dunstan has returned to its roots, creating a capsule collection inspired by the first seven-piece collection that launched the brand.

It still looks fresh on the slopes.

“We’re lucky because the 90s are all the rage right now,” he said.

“It’s a way of telling a story. We are very committed to a young market that was not born when we started. I’m excited about it, it fits the soul of the brand perfectly. ”

And although these children were not born, the Internet was still in its infancy.

Huffer founder Steve Dunstan tested the prototype Grundoa jacket in 1998.

Provided

Huffer founder Steve Dunstan tested the prototype Grundoa jacket in 1998.

“We used to get actual catalogs from other brands because there was no line, quickly go through them and throw them in the trash because we didn’t want to be directed by someone. another. The more you have it in front of you, the more likely you are to gravitate toward replication.”

From making technical, waterproof and breathable outerwear, Huffer has evolved into a full-fledged fashion brand with a street edge.

“We don’t call ourselves streetwear. We are a brand and we design clothes that allow people to express themselves.”

It’s the label that parents and children can wear at the same time and neither backs down.

“Within the Huffer brand, there is something for everyone. I love that we cross generations, we stay relevant, but it’s something that’s really difficult, but it’s exciting and it’s something you have to work on.

“I’ve seen some brands, like some of the old school surf brands, where you’ll see that heritage and they’ll cross the generations, but the dad will wear it because he wore it to barbecues and they’ll think that it’s cool.”

Huffer's debut at Air New Zealand Fashion Week in 2006.

Michael Ng

Huffer’s debut at Air New Zealand Fashion Week in 2006.

It hasn’t all been easy since the early days in the Huffer basement in downtown Auckland, where the label got its start.

“It’s been a bumpy road in 25 years, and we’ve learned a lot along the way.”

Their first down jacket was made in a factory known for its down comforters.

The down jackets and down jackets the brand is perhaps best known for (Dunstan is quick to define the difference – one is made from down and the down jacket is a recycled synthetic feather) defined their reason for making clothing – striving to design according to a philosophy of ‘Seek, Socialize and Survive’.

Fast forward to 2006, and Huffer debuted at Air New Zealand Fashion Week and was seen on the shelves of some of the best boutiques and stores across the United States.

American actor Orlando Bloom confesses his love for New Zealand with the iconic Huffer Luv T-shirt in 2003.

Provided / Stuff

American actor Orlando Bloom confesses his love for New Zealand with the iconic Huffer Luv T-shirt in 2003.

A year later, the global financial crisis hits.

“We were last in the pile, sitting here in Auckland saying ‘hey man, where’s our money?’. It really put a lot of pressure on the business.

Huffer recently made the “sad decision” to close its Bondi Beach store, but opened a new one in Melbourne. It now has 12 stores in New Zealand and employs 148 people.

So back to Gore, where Dunstan is on the jury for the MLT Hokonui Fashion Design Awards for the first time.

Two of the models in this year’s awards draped their Huffer down jackets over the backs of their chairs while they waited for fittings.

The awards are the oldest honors for amateur designers in the country, and Dunstan was joined by twenty-seven designers named Rachel Easting and Anjali Burnett, and Juliette Hogan, of Juliette Hogan, to review more than 250 entries.

Hokonui Fashion Design Awards judges, left to right, Rachael Easting, Anjali Burnett, Juliette Hogan and Steve Dunstan.

Kavinda Herath/Stuff

Hokonui Fashion Design Awards judges, left to right, Rachael Easting, Anjali Burnett, Juliette Hogan and Steve Dunstan.

Dunstan is excited about the entries he has seen in the schools sections.

“Seeing the high level of amazing stuff, there’s obviously talent out there. Even if these people don’t win, they obviously did for a reason, so follow who you are.

“You have to design and follow a brief, but I see there’s passion in there. You need to have a business leader if you want to make it a business, but at the same time you need that fire and passion.

“There is no doubt, in this room here, there are certainly people who will certainly make a career out of it, there is international potential.”

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Watch: Visit Edinburgh’s £55m artificial surf park https://esurfboardracks.com/watch-visit-edinburghs-55m-artificial-surf-park/ Sun, 24 Jul 2022 15:00:00 +0000 https://esurfboardracks.com/watch-visit-edinburghs-55m-artificial-surf-park/ SCOTLAND’s first artificial wave park is set to open in 2024 after securing £26million in backing from the Scottish National Investment Bank. The Wavegarden Scotland development of Craigpark Quarry in Ratho, near Edinburgh, will provide 23 hectares of nature parkland and over 100 jobs. Its developers have stated that Wavegarden Scotland will be and include […]]]>

SCOTLAND’s first artificial wave park is set to open in 2024 after securing £26million in backing from the Scottish National Investment Bank.

The Wavegarden Scotland development of Craigpark Quarry in Ratho, near Edinburgh, will provide 23 hectares of nature parkland and over 100 jobs.

Its developers have stated that Wavegarden Scotland will be and include a restaurant, retail outlet, surf school, wellness spa, cafe and surf viewing deck.

The project will involve the installation of underwater technology capable of creating waves, ranging from slow whitewater for beginners to powerful barrels up to two meters high for experts.

The landmark £55million development will have as its centerpiece the country’s first indoor surfing destination using groundbreaking new technology.


Take a virtual tour of Scotland’s first indoor surf park



THE owner of Glasgow’s famous Horseshoe Bar has warned that soaring inflation is hurting business at his UK pubs, with rising costs likely to persist ‘well into the next financial year’.

HeraldScotland: He joined other industry leaders such as JD Wetherspoon and Fuller, Smith & Turner who also warned of continued cost pressures.He joined other industry leaders such as JD Wetherspoon and Fuller, Smith & Turner who also warned of continued cost pressures.

Mitchells & Butlers – whose brands include O’Neill’s, All Bar One, Harvester and Toby Carvery, among others – said high utility, wage and food costs were eroding profit margins while consumers suffered pressure on income disposable products.


SHIPPING times between Scotland and China are set to be almost halved with the launch of a new direct service to help ease global supply chain disruption.

HeraldScotland: The direct China Xpress freight route, launched by Glasgow-based KC Group Shipping, is expected to reduce journey times from around 60 days to around 33 days by eliminating unforeseen port congestion delays in Rotterdam. The direct China Xpress freight route, launched by Glasgow-based KC Group Shipping, is expected to reduce journey times from around 60 days to around 33 days by eliminating unforeseen port congestion delays in Rotterdam.

The maiden voyage from Ningbo in Zhejiang province is due to arrive in mid-August at the port of Greenock carrying 1,600 containers, with a total of 4,800 containers arriving in Scotland and another 4,800 returning to China each month.


Scottish video technology company Ajenta has appointed liquidators.

HeraldScotland: The decision to liquidate Ajenta is the result of the The decision to liquidate Ajenta is the result of “the severe impact of Covid restrictions on its ability to supply equipment to customers”.

The Edinburgh-based video company is said to be known for its immersive virtual classroom platform Vscene.


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HeraldScotland:

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Social shopping health check, Minecraft blocks NFTs https://esurfboardracks.com/social-shopping-health-check-minecraft-blocks-nfts/ Fri, 22 Jul 2022 21:20:38 +0000 https://esurfboardracks.com/social-shopping-health-check-minecraft-blocks-nfts/ It’s This Time Again – Ayzenberg’s Ashley Otah looks at three trends this week and what they mean for brands. Social purchases Buy till you drop. Social shopping was seen as the next step for everything online. Many platforms, from TikTok to Pinterest, Facebook, etc., have added features to support shopping while surfing the web. […]]]>

It’s This Time Again – Ayzenberg’s Ashley Otah looks at three trends this week and what they mean for brands.


Social purchases

Buy till you drop. Social shopping was seen as the next step for everything online. Many platforms, from TikTok to Pinterest, Facebook, etc., have added features to support shopping while surfing the web. However, according to the McKinsey 2022 report, 45% of consumers say that social networks influence their purchases, and only 11% have purchased directly through social networks. This low conversion rate has platforms limiting or abandoning social shopping altogether. Discernment with adding data is a powerful tool that brands can leverage.

instagram

Buy, buy, buy. Mark Zuckerberg announcement a new feature that allows users to buy products directly from Instagram DMs. After purchasing with Meta Pay, users can track their items until delivery. The new feature comes as many brands attempt to make social media more shoppable. Digital storefronts can be a huge advantage for small and large businesses, but lack of knowledge of these features proves to be a hindrance. Continuing to not have a clear delineation or direction for features creates confusion and prevents brands from succeeding in otherwise fruitful endeavors.

Minecraft

All mine. Minecraft, the platform game series, has notified users that NFT use and integration is not permitted or supported. Minecraft states that NFT supports exclusivity, which the company does not advocate. Other reasons for the ban include security and user protection. According to Tim Sweeney, Epic Games will not ban NFT games. Clearly stated guidelines and concise statements allow consumers to make calculated decisions regarding brand affiliation and proximity.

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