Sanuk teams up with Donavon + Petra Frankenreiter for premium capsule collection
Carefully crafted to deliver signature style and plush comfort through chic details and eco-friendly materials, the You & Me collection features two closed-toe cruisers for men and women. Reflecting the Frankenreiters’ status as style connoisseurs, the ‘You’ and ‘Me’ huarache slip-ons feature a soft, luxurious leather upper, created with responsibly sourced leather from the Leather Working Group. Other eco-friendly elements joining the range include bio-recycled rubber and cork. The details don’t stop at the eye-catching, with the two huarache soles featuring engraved lyrics from Donavon Frankenreiter popular song “You and Me” in the handwriting of the musician.
The You & Me Collection continues to elevate Sanuk’s commitment to comfort with layers of soft, high-rebound foam, created for unparalleled comfort and smooth style. Cushioned footbeds have been added for comfortable and durable wear, extended jam sessions and days full of adventure.
“Music, creativity, style and love are at the heart of our family, and this collection with Sanuk is a physical representation of us as a family. We are excited to bring a little bit of ourselves into the world,” said declared Donavon and Petra Frankenreiter. “From beaches to festival grounds to your next travel destination, this collection is here to make a stylish and lasting statement.”
“Donavon Frankenreiter is a longtime friend and ambassador of Sanuk, and we were thrilled to expand our partnership with him and bring in his partner, Petra, whose keen eye for fashion has really elevated the styles we showcase. today,” said Erik Ecklud, Managing Director of Sanuk “The Frankenreiters’ surfing style and love for music – and each other – is evident in the You & Me collection, right down to the special details on the soles of the shoes.”
The You & Me collection launches today exclusively on Sanuk.com, with both styles retailing at $100.
For more information on the You & Me collection, visit www.sanuk.com/you-and-me or follow us on Instagram @sanuk #smilepassiton.
Welcome to the world of Sanuk. We are an unconventional footwear brand on a mission to be the supplier for the journey to your happy place. In 1997, we were founded with a simple goal: to make people smile…and pass it on. In the world of Sanuk, the smiles are always wider…every step of the way to your happy place. For more information, visit sanuk.com or follow @sanuk #smilepassiton
Deckers Brands is a global leader in the design, market and distribution of innovative footwear, apparel and accessories developed for everyday casual wear and high performance activities. The Company’s brand portfolio includes UGG®KOOLABURRA®HOKA ONE ONE®Suits you®and Sanuk®. Deckers Brands products are sold in more than 50 countries and territories through select department and specialty stores, company-owned and operated retail stores, and select online stores, including company-owned websites. . Deckers Brands has 40 years of experience building niche footwear brands into lifestyle market leaders, attracting millions of loyal consumers worldwide. For more information, please visitwww.deckers.com.
Emily RothleCrowe PR
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